The “Sasasa Wasarashi Roll” by Takeda Bleaching Plant, produced by LABORATORIAN Inc., won the “Good Design Best 100” at the 2020 Good Design Awards.

The Sasasa Wasarashi Roll is an innovative roll-type Japanese bleaching cloth designed for everyday use. With a focus on sustainability and mindful living, we have introduced a washable and reusable Wasarashi cloth in a convenient roll format for easy household cleaning.

Their goal when developing this product was to preserve traditional techniques and revitalize the declining bleaching industry. During the judging process, our design received high praise for seamlessly integrating the advantages of traditional tools into a modern lifestyle.